Q: As family income increases, the belief in this decreases. What is it?
47% of Canadians believe in ghosts.
* One in five Canadians (18%) say they have been in the presence of a ghost;
* Belief in ghosts is highest in Ontario and Atlantic Canada (50% in both), and is lowest in Alberta and Quebec (42% in both).
* As household income rises the propensity to believe in ghosts declines.
* Those with kids are more likely to believe in ghosts than those without kids (55% vs. 44%).
Source Ipsos via MarketWire