A question for those with pets. Do you dress them up for Halloween or any other occasion? Many do and the pet segment of the the Halloween spend is growing.
Consumers will spend $9 billion on Halloween this year, according to the National Retail Federation, which notes that costuming pets is a growing trend.
According to a survey conducted by firm Prosper Insights & Analytics, Americans plan to spend an average of $86.79, up slightly from $86.13 in 2017. But the total spending estimate is down a bit, from $9.1 billion last year.
Here’s the spending breakdown: Halloween shoppers plan to spend $3.2 billion on costumes, $2.7 billion on decorations, $2.6 billion on candy, and $400 million on greeting cards, according to survey results. Ninety-five percent of consumers will buy candy, while 68 percent plan to buy costumes.
One of the biggest areas of spending growth: pet costumes, the NRF survey found. This year, 18 percent of Halloween celebrants will outfit their pets in costumes this year, up from 16 percent last year.
I can’t say I would do it but I think my daughter has been eyeing some costumes for our pup.